Keep Iowa Beautiful & Partner Research and Reports
Before undertaking any program or project Keep Iowa Beautiful obtains facts and data on the subject either through electronic research or through conducting special research. This research provides the base of information or the foundation required to initiate and/or support a project or programs. The following reports offer data directly applied to our current programs and initiatives. We also have other interesting tips for your communities and their residents.
A Guide to Outdoor Safety & Health – from the Safety, Health & Consumer Council
If you love nature, you’re in good company! About half of Americans age 6 and older went outside for at least one activity in 2017, with jogging and running as the most popular ventures. Maybe that’s your thing – lacing up your sneakers and going for a run. Or perhaps you prefer hiking, biking, swimming or an organized sport. Whatever it is that lures you outdoors, coming down with a sunburn or getting lost can put a serious crimp in your day. No thanks! Check out this handy guide – and read up on tips so you don’t get attacked by bears or end up with horrible sunburn or a painful bout of chafing.
Impact of Litter Executive Summary, 2014
This provides a summary of the statewide litter survey and roadside litter characterization performed to evaluate the levels, types and effects of littering on Iowa roadways.
Economics of Litter Study, 2014
The purpose of this study is to update the 2002 cost estimates to 2012 by surveying the same public sectors in Iowa. Using methodology similar to the earlier study allows a direct comparison of the cost to educate the public, manage the litter, and enforce antilitter regulations on federal, state and local government lands in Iowa.
- 2014 Economics of Litter Study(293 KB)
Roadside Litter Characterization, 2013
This study provides details of a statewide litter survey to better understand and obtain objective information about roadside litter. Data was collected, characterized, and compared to litter found in 2001 and 2013 at 15 selected sites across the state using a similar site selection methodology that was used in 2001. Collected litter was sorted into categories as outlined in the classification methodology, counted, and weighed.
- 2013 Survey of Roadside Litter(2285 KB)
Survey of Iowan’s Public Opinion on Litter, 2013
The research data and information gathered in this 2013 Litter Survey serves as a benchmark to the 2001 Direct Mail Litter Survey and assesses current attitudes and behaviors toward littering.
Keep Iowa Beautiful Image Assessment
Essman/Research, an independent marketing research firm in Des Moines, Iowa, was retained by Keep Iowa Beautiful in October 2010, to conduct an Image Assessment among Iowans to identify the attitudes and perceptions of:
- Litter prevention
- Keep Iowa Beautiful
- 2010 Summary Report – Assessment
Keep Iowa Clean and Beautiful, Report to Governor, 2006
This provides the research and work on beautification and the litter and illegal dumping problem in Iowa.
Illegal Dumping Survey Results, 2005
The Iowa Department of Natural Resources (DNR), in collaboration with Keep Iowa Beautiful, conducted a mail survey in September 2005 in Appanoose, Boone and Linn counties as a wrap up to a pilot program aimed at illegal dumping education. In addition to knowledge, opinions and behaviors regarding illegal dumping looked at in the initial June 2004 survey; this effort looked at aspects of the pilot education program.
- 2005 Illegal Dumping Survey Results(1376 KB)
Illegal Dumping Survey Results, 2004
The Iowa Department of Natural Resources (DNR), in collaboration with Keep Iowa Beautiful, Inc. (KIB), conducted a mail survey in June 2004 to better understand the level of knowledge, opinions and behaviors regarding illegal dumping. The survey was sent to a representative sample of Iowa households in three counties participating in the pilot study.
- 2004 Illegal Dumping Survey Results(1295 KB)
Executive Summary of Litter Impact, 2002
Findings, Implications & Recommendations from the Statewide Litter Surveys
Economics of Litter Study, 2002
Assessment of existing litter control and beautification efforts in Iowa.
- 2002 Economics of Litter Study(5046 KB)
Survey of Iowan’s Public Opinion of Litter, 2001
The Iowa Department of Transportation (DOT), in collaboration with Keep Iowa Beautiful, Inc. (KIB), conducted a mail survey of Iowans in March 2001. The survey asked Iowans to express their opinions about littering behavior, as well as litter in their communities and along Iowa roadways. The information is intended to help the DOT, KIB and others create and support programs, policies and activities aimed at reducing litter across the state.
Executive Summary Survey of Roadside Litter, 2001
Keep Iowa Beautiful developed a three-part statewide comprehensive program to collect “benchmark information” for litter assessment in 2001. Components of this program included an attitudinal survey prepared by the Iowa Department of Transportation, an analysis of the cost of litter control prepared by Franklin and Associates, and this 2001 Roadside Litter Characterization Study.
Survey of Roadside Litter, 2001
Keep Iowa Beautiful developed a statewide comprehensive program for litter assessment in 2001. Components of this program included the determination of “benchmark information” including this 2001 Roadside Litter Characterization Study performed at 150 sites to sort, classify and statistically analyze litter.
- 2001 Survey of Roadside Litter(1512 KB)